If you’re overwhelmed by all the marketing data out there, you’re not alone. It’s tempting to track everything, but focusing on a few key metrics will give you a clearer picture of your marketing success, and help you make smarter decisions. Why Not ALL Metrics Are Created Equal Vanity metrics (like follower count) might look […]
If you’re feeling frustrated by dwindling organic reach on social media, you’re not alone. Algorithm changes across all major platforms are making it harder than ever to get your content seen without paying for ads. But here’s the good news: there’s still a way to thrive on social in 2024. It’s about shifting your focus […]
It’s no secret that content is king in today’s digital world. But with so many options out there, how do you choose the right types of content to fuel your marketing strategy? The key is variety! A well-rounded content mix helps you connect with different audiences and achieve your specific marketing goals. 1. Blog Posts: […]